Kuyini ukuqala? Bayanda abantu abanentshisekelo kulolu daba. Iphrojekthi emele umqondo futhi edinga imali yokuthuthuka okuqhubekayo. Lo mqondo waqala ukusetshenziswa kumagazini iForbes ngo-1973.
Kuhunyushwe kusuka esiNgisini, igama "ukuqala" ngokwezwi nezwi lisho "ukuqala". Kulandela lokhu ukuthi ukuqala kungaba yinoma iyiphi iphrojekthi entsha noma inkampani yokuqalisa esekuqaleni kohambo lwayo.
Namuhla, inani elikhulu lamaphrojekthi anjalo liyathuthuka emkhakheni we-IT. E-Russian Federation, lo mqondo uvame ukusho iphrojekthi yolwazi entsha, abasunguli bayo abathembela ekwenzeni imali ngokushesha.
Ngemuva kwesikhathi esifushane, ukuqala ngakunye kunezinketho ezi-2 zokuqhubeka nokuba khona - ukunqanyulwa komsebenzi noma ukukhanga kotshalo-mali.
Ungaqala kanjani futhi uphromothe ibhizinisi lakho lokuqalisa
Kubaluleke kakhulu ukuthi isiqalo sibe nokucabanga okungaphandle kwebhokisi okusiza ukuthola izindlela ezintsha neziphumelelayo zokusebenzisa imibono ethile. Ukwenza iphrojekthi yakhe, uzosebenzisa noma yiziphi izindlela zobuchwepheshe, kanye nendawo ye-Intanethi.
Kumele kuqashelwe ukuthi ukuqala ngokuyinhloko kuyimibono emisha, hhayi umkhiqizo okopishiwe. Ngakho-ke, ekuqaleni umbhali udinga ukuthola i-niche yamahhala emakethe, bese ethuthukisa isu lokuthuthukisa ibhizinisi lakhe.
Kubalulekile futhi ukungakhohlwa ukuthi ukuqalisa kungahle kungaphumeleli ngaso sonke isikhathi. Uma umkhiqizo wakho ophathekayo noma ongokoqobo kutholakala ukuthi awunantshisekelo kumthengi, usuke usufuna ukuqothuka.
Kodwa-ke, uma ungenza konke kahle: hlaziya imakethe, ubale izindleko, unqume i-ROI, ufune ithimba lochwepheshe (uma kunesidingo) futhi unake ezinye izinto ezibalulekile, ungakwazi ukuhlanganisa imali enhle.
Enye yezinqubo ezinzima kakhulu zokuqalisa ukuthola imali.
Ekuqaleni, ungafaka isicelo sosizo lwezezimali "kwizingelosi zebhizinisi" - abatshalizimali abazimele abanentshisekelo yokubamba iqhaza nasekuthuthukiseni iphrojekthi. Kodwa-ke, kuleli cala, uzodinga ukufakazela kubo ukusebenza kwebhizinisi lakho, okuzoba nenzuzo ngokuzayo.
Uma kwenzeka ungakwazi ukukholisa "izingelosi zebhizinisi" ngamathemba "engqondo yakho", ungaboleka imali kubangani noma uthathe imali mboleko ebhange.
Okulandelayo, sizobheka ezinye izindlela zokukusiza ukuthi uthole imali.
Ukuqoqwa kwemali yabantu abaningi
I-Crowdfunding ukubambisana kwabantu (abanikeli) abahlanganisa ngokuzithandela izimali zabo noma ezinye izinsiza ndawonye, imvamisa nge-Intanethi, ukuxhasa imizamo yabanye abantu noma izinkampani. Ezingxenyeni ezinjalo, noma ngubani angathumela umbono wakhe futhi aqale ukuqoqa imali kubantu abavamile abakulungele ukusekela ukuqala.
Izibonelelo
Namuhla kunezinhlangano eziningi ezizimele nezikahulumeni ezinikezela ngezibonelelo zokuthuthukisa amaphrojekthi ahlukahlukene, kufaka phakathi ukuqala. Ngasikhathi sinye, umuntu kufanele angakhohlwa ukuthi umuntu othole isibonelelo kuzofanele abale ngokuningiliziwe ukuthi uyisebenzisa kuphi futhi kanjani imali.
Ama-Accelerators
Leli gama lisho abeluleki bebhizinisi abakulungele ukukhokhela ukuqala kwakho futhi ngasikhathi sinye bancoma ukuthi ungaqhubeka kanjani esimweni esithile.
Isiqalo ngasinye kufanele sisebenzele isu lokuthuthukisa ibhizinisi, futhi sicabange nokuthi sizoluthola kanjani utshalomali. Ungajahi lapha, ngoba amaphutha amancane angaholela emiphumeleni edabukisayo.